Kentucky · House Bill · 2026 Regular Session
HB201
AN ACT relating to the use of algorithmic devices in setting the amount of rent to be charged to a residential tenant

Status ● Introduced Effective N/A Passage Likelihood L

WHAT THIS BILL REGULATES · 1 REQUIREMENT TYPE

How Is This Bill Enforced

Enforcement Authority
Attorney General enforcement under the Consumer Protection Act, KRS 367.110 to 367.300. All remedies, powers, and duties provided to the Attorney General for acts declared unlawful by KRS 367.170 and 367.175 apply with equal force to violations of this section. No express private right of action is created by this bill, though Kentucky's Consumer Protection Act (KRS 367.220) independently provides a private cause of action.
Private Right of Action
No private right of action. Enforcement is exclusive to the designated authority.
Penalties
The bill incorporates by reference the full remedial scheme of Kentucky's Consumer Protection Act (KRS 367.110–367.300), which includes injunctive relief, civil penalties, and restitution available to the Attorney General. The bill itself does not specify dollar amounts for penalties or damages; applicable remedies are those available under KRS 367.170 and 367.175.

What This Bill Requires

Verbatim statutory text on the left; plain-language analysis and a per-section checklist on the right. Numbered markers cross-link to the matching checklist row.

Statutory Text
Analysis & Obligations
KRS Chapter 383, Section 1
Prohibition on algorithmic devices in residential rent-setting
Deployer

(1) As used in this section, "algorithmic deviceAlgorithmic device"Algorithmic device": (a) Means a device that uses one (1) or more algorithms to perform calculations of data, including data concerning local or statewide rent amounts being charged to tenants by landlords, for the purpose of advising a landlord concerning the amount of rent that the landlord may consider charging a tenant; (b) Includes a product that incorporates an algorithmic device; and (c) Does not include a product designed internally and used exclusively by a landlord or a landlord's affiliates.KRS Chapter 383, Section 1(1)": (a) Means a device that uses one (1) or more algorithms to perform calculations of data, including data concerning local or statewide rent amounts being charged to tenants by landlords, for the purpose of advising a landlord concerning the amount of rent that the landlord may consider charging a tenant; (b) Includes a product that incorporates an algorithmic deviceAlgorithmic device"Algorithmic device": (a) Means a device that uses one (1) or more algorithms to perform calculations of data, including data concerning local or statewide rent amounts being charged to tenants by landlords, for the purpose of advising a landlord concerning the amount of rent that the landlord may consider charging a tenant; (b) Includes a product that incorporates an algorithmic device; and (c) Does not include a product designed internally and used exclusively by a landlord or a landlord's affiliates.KRS Chapter 383, Section 1(1); and (c) Does not include a product designed internally and used exclusively by a landlord or a landlord's affiliates.

(2) 1 A landlord shall not employ, use, or rely upon, or cause another person to employ, use, or rely upon, an algorithmic deviceAlgorithmic device"Algorithmic device": (a) Means a device that uses one (1) or more algorithms to perform calculations of data, including data concerning local or statewide rent amounts being charged to tenants by landlords, for the purpose of advising a landlord concerning the amount of rent that the landlord may consider charging a tenant; (b) Includes a product that incorporates an algorithmic device; and (c) Does not include a product designed internally and used exclusively by a landlord or a landlord's affiliates.KRS Chapter 383, Section 1(1) in setting the amount of rent to be charged to a tenant for the occupancy of a dwelling unit.

(3)(a)–(b) 2 A violation of this section shall be deemed an unfair, false, misleading, or deceptive practice in the conduct of trade or commerce in violation of KRS 367.170 and an illegal restraint of trade or commerce in violation of KRS 367.175. (b) All of the remedies, powers, and duties provided to the Attorney General by the Consumer Protection Act, KRS 367.110 to 367.300, appertaining to acts declared unlawful by KRS 367.170 and 367.175 shall apply with equal force and effect to acts or practices declared unlawful under this section.

This section creates a new provision within KRS Chapter 383 (Kentucky's landlord-tenant law) that categorically prohibits landlords from using third-party algorithmic rent-pricing tools to set residential rents. The definition of algorithmic device is broad — covering any algorithm-based tool that ingests rent data from multiple landlords and outputs pricing recommendations — but expressly excludes internally developed tools used solely by a landlord or its affiliates. The prohibition extends to indirect use: a landlord may not cause another person to use such a device on the landlord's behalf.

Enforcement is channeled through Kentucky's existing Consumer Protection Act and antitrust statutes. A violation is deemed both an unfair or deceptive trade practice under KRS 367.170 and an illegal restraint of trade under KRS 367.175, giving the Attorney General full enforcement authority. The operative provision applies only to rental agreements executed on or after the Act's effective date.

Compliance actions 1 item
1
Landlords must not employ, use, or rely upon — or cause another person to employ, use, or rely upon — a third-party algorithmic deviceAlgorithmic device"Algorithmic device": (a) Means a device that uses one (1) or more algorithms to perform calculations of data, including data concerning local or statewide rent amounts being charged to tenants by landlords, for the purpose of advising a landlord concerning the amount of rent that the landlord may consider charging a tenant; (b) Includes a product that incorporates an algorithmic device; and (c) Does not include a product designed internally and used exclusively by a landlord or a landlord's affiliates.KRS Chapter 383, Section 1(1) to set the amount of rent charged to a residential tenant.
CP-03
Section 2
Applicability

Section 1 of this Act shall apply to a landlord's calculation of the amount of rent for a rental agreement executed on or after the effective date of this Act.

This section provides that the prohibition on algorithmic rent-setting devices applies only to rental agreements executed on or after the Act's effective date. Existing rental agreements are grandfathered.

Passage Likelihood

Low
Status Introduced
Chamber No passage
Committee No action
Majority party (No data)
Bipartisan No
Prior session None

Legislative History

2026-01-07 introduced in House
2026-01-07 to Committee on Committees (H)
2026-01-14 to Judiciary (H)

Entry Last Reviewed

2026-05-20
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