Laws & Statutes › NJ › NJ-A-4729
A-4729
NJ · State · USA
NJ
USA
● Pending
Proposed Effective Date
2026-04-09
New Jersey Assembly No. 4729 — An Act concerning the use of artificial intelligence operated chatbots to provide election related information and supplementing Title 19 of the Revised Statutes
Requires any AI chatbot that uses generative AI to provide voters with election-related information or information about candidates for election in New Jersey to display a clear and conspicuous disclosure identifying the content as generated by a generative AI system before providing such content. The disclosure must be permanent or difficult to remove to the extent technically feasible. Failure to provide the required disclosure subjects the person or entity responsible for oversight of the chatbot to civil penalties of up to $6,000 for a first offense and $12,000 for subsequent offenses. The bill does not designate a specific enforcement agency or create a private right of action.
Passage Likelihood
Low
Chamber No passage
Committee No action
Majority party (No data)
Bipartisan No
Prior session None
Legislative History
2026-03-10 introduced Introduced, Referred to Assembly Science, Innovation and Technology Committee
2026-03-16 committee referral Reported and Referred to Assembly State and Local Government Committee
Mapped Requirements
T-01 AI Identity Disclosure CP-01 Deceptive & Manipulative AI Conduct
Official Sources
Full Text ↗
Entry Last Reviewed
2026-03-28
AI generated
Summary

Requires any AI chatbot that uses generative AI to provide voters with election-related information or information about candidates for election in New Jersey to display a clear and conspicuous disclosure identifying the content as generated by a generative AI system before providing such content. The disclosure must be permanent or difficult to remove to the extent technically feasible. Failure to provide the required disclosure subjects the person or entity responsible for oversight of the chatbot to civil penalties of up to $6,000 for a first offense and $12,000 for subsequent offenses. The bill does not designate a specific enforcement agency or create a private right of action.

Enforcement & Penalties
Enforcement Authority
The bill does not designate a specific enforcement agency or grant a private right of action. Penalties are imposed on the person or entity responsible for the oversight of the artificial intelligence chatbot. The enforcement mechanism is not specified beyond the imposition of civil penalties, suggesting enforcement would fall to existing state authorities with jurisdiction over election law under Title 19 of the Revised Statutes.
Penalties
Civil penalty of not more than $6,000 for the first offense and not more than $12,000 for the second and each subsequent offense. These are penalty caps, not minimums. The bill specifies these penalties are 'in addition to any other penalty provided by law.' No private damages, injunctive relief, or attorney fees are provided.
Who Is Covered
What Is Covered
"Artificial intelligence chatbot" means a software application, web interface, or computer program that simulates human conversation and interaction through textual or aural communications.
Compliance Obligations 2 obligations · click obligation ID to open requirement page
T-01 AI Identity Disclosure · T-01.1 · Deployer · ChatbotPolitical Advertising
Section 1(b)
Plain Language
Before an AI chatbot powered by generative AI provides any election-related content or information about a candidate's accomplishments, policy positions, or qualifications, it must display a clear and conspicuous disclosure — appropriate for the medium (text, audio, video, or print) — stating that the content is being provided by a generative AI system. The disclosure must be permanent or difficult to remove by downstream users, to the extent technically feasible. The obligation is triggered by the chatbot's purpose: it applies when the chatbot is designed to provide voters with election-related information or candidate information for New Jersey elections. The scope of 'election related information' is broad, covering everything from voter registration and polling logistics to ballot canvassing and certification of results.
Statutory Text
b. Any artificial intelligence chatbot that utilizes generative artificial intelligence to create audio, video, text, or print content with the purpose of providing voters with election related information or information concerning the accomplishments, policy positions, or qualifications of a candidate for election in this State shall include, prior to the provision of any such content, a clear and conspicuous disclosure, as appropriate for the medium of the content, that identifies the content as being provided by a generative artificial intelligence system. Such disclosure shall be permanent or uneasily removed by subsequent users, to the extent technically feasible.
CP-01 Deceptive & Manipulative AI Conduct · CP-01.6 · Deployer · ChatbotPolitical Advertising
Section 1(b)
Plain Language
When an AI chatbot generates content about election logistics or candidates' accomplishments, policy positions, or qualifications for New Jersey elections, that content must be labeled as AI-generated. This is a political content labeling requirement — it applies specifically to election-related content and candidate information delivered via generative AI chatbots. The disclosure must be appropriate for the medium (audio, video, text, or print) and must be permanent or difficult to remove to the extent technically feasible. Unlike many political AI disclosure laws, this provision is not limited to a pre-election window; it applies at all times when the chatbot's purpose is to provide election-related or candidate information.
Statutory Text
b. Any artificial intelligence chatbot that utilizes generative artificial intelligence to create audio, video, text, or print content with the purpose of providing voters with election related information or information concerning the accomplishments, policy positions, or qualifications of a candidate for election in this State shall include, prior to the provision of any such content, a clear and conspicuous disclosure, as appropriate for the medium of the content, that identifies the content as being provided by a generative artificial intelligence system. Such disclosure shall be permanent or uneasily removed by subsequent users, to the extent technically feasible.