New Jersey · Assembly Bill · 222nd Legislature
AB4729
New Jersey Assembly No. 4729 — An Act concerning the use of artificial intelligence operated chatbots to provide election related information and supplementing Title 19 of the Revised Statutes

Status ● Introduced Effective N/A Passage Likelihood M

WHAT THIS BILL REGULATES · 1 REQUIREMENT TYPE

How Is This Bill Enforced

Enforcement Authority
Civil penalties imposed on the person or entity responsible for the oversight of the artificial intelligence chatbot. No designated agency enforcer is specified. No private right of action is created.
Private Right of Action
No private right of action. Enforcement is exclusive to the designated authority.
Penalties
Civil penalty of not more than $6,000 for the first offense and not more than $12,000 for the second and each subsequent offense. The penalty is in addition to any other penalty provided by law. No injunctive relief, attorney fees, or private damages remedy specified.

What This Bill Requires

Verbatim statutory text on the left; plain-language analysis and a per-section checklist on the right. Numbered markers cross-link to the matching checklist row.

Statutory Text
Analysis & Obligations
Section 1(a)
Definitions

(a) As used in this section: "Artificial intelligence chatbotArtificial intelligence chatbot"Artificial intelligence chatbot" means a software application, web interface, or computer program that simulates human conversation and interaction through textual or aural communications.Section 1(a)" means a software application, web interface, or computer program that simulates human conversation and interaction through textual or aural communications. "CandidateCandidate"Candidate" means an individual seeking nomination or election to a public office of the State or of a county, municipality, or school district at an election, except that the term shall not include an individual seeking party office.Section 1(a)" means an individual seeking nomination or election to a public office of the State or of a county, municipality, or school district at an election, except that the term shall not include an individual seeking party office. "Election related informationElection related information"Election related information" means any information that affects a voter's ability to participate in an election or concerns the outcome of an election, including, but not limited to, election dates, voter eligibility, the voter registration process, use of mail-in ballots, ballot cure procedures, polling locations and hours, ballot canvassing, and the certification of election results.Section 1(a)" means any information that affects a voter's ability to participate in an election or concerns the outcome of an election, including, but not limited to, election dates, voter eligibility, the voter registration process, use of mail-in ballots, ballot cure procedures, polling locations and hours, ballot canvassing, and the certification of election results. "Generative artificial intelligenceGenerative artificial intelligence"Generative artificial intelligence" means a technology system that: (1) is trained on data; (2) is designed to simulate human communication through one or more of the following: (a) text; (b) audio; or (c) visual communication; and (3) generates non-scripted outputs with limited or no human oversight.Section 1(a)" means a technology system that: (1) is trained on data; (2) is designed to simulate human communication through one or more of the following: (a) text; (b) audio; or (c) visual communication; and (3) generates non-scripted outputs with limited or no human oversight.

Subsection (a) establishes four defined terms that scope the bill: artificial intelligence chatbot, candidate, election related information, and generative artificial intelligence. Notably, the bill does not define a formal covered-entity term — it instead places obligations on "the person or entity responsible for the oversight of the artificial intelligence chatbot" without formally defining that role.

Section 1(b)
AI chatbot election content disclosure requirement
Deployer

(b) 1 Any artificial intelligence chatbotArtificial intelligence chatbot"Artificial intelligence chatbot" means a software application, web interface, or computer program that simulates human conversation and interaction through textual or aural communications.Section 1(a) that utilizes generative artificial intelligenceGenerative artificial intelligence"Generative artificial intelligence" means a technology system that: (1) is trained on data; (2) is designed to simulate human communication through one or more of the following: (a) text; (b) audio; or (c) visual communication; and (3) generates non-scripted outputs with limited or no human oversight.Section 1(a) to create audio, video, text, or print content with the purpose of providing voters with election related informationElection related information"Election related information" means any information that affects a voter's ability to participate in an election or concerns the outcome of an election, including, but not limited to, election dates, voter eligibility, the voter registration process, use of mail-in ballots, ballot cure procedures, polling locations and hours, ballot canvassing, and the certification of election results.Section 1(a) or information concerning the accomplishments, policy positions, or qualifications of a candidateCandidate"Candidate" means an individual seeking nomination or election to a public office of the State or of a county, municipality, or school district at an election, except that the term shall not include an individual seeking party office.Section 1(a) for election in this State shall include, prior to the provision of any such content, a clear and conspicuous disclosure, as appropriate for the medium of the content, that identifies the content as being provided by a generative artificial intelligenceGenerative artificial intelligence"Generative artificial intelligence" means a technology system that: (1) is trained on data; (2) is designed to simulate human communication through one or more of the following: (a) text; (b) audio; or (c) visual communication; and (3) generates non-scripted outputs with limited or no human oversight.Section 1(a) system. Such disclosure shall be permanent or uneasily removed by subsequent users, to the extent technically feasible.

Subsection (b) imposes the bill's core operative obligation: any AI chatbot using generative AI to produce content for the purpose of providing voters with election-related information or candidate information must display a clear and conspicuous disclosure, prior to delivering any such content, identifying the content as being provided by a generative AI system. The disclosure must be permanent or difficult to remove to the extent technically feasible.

The obligation is triggered by the chatbot's purpose — providing election-related information or candidate information — not by any particular content threshold. This is a pre-delivery disclosure requirement, meaning the label must appear before the content is presented to the user.

Compliance actions 1 item
1
The person or entity responsible for oversight of an AI chatbot that uses generative AI to provide voters with election-related information or information about a candidateCandidate"Candidate" means an individual seeking nomination or election to a public office of the State or of a county, municipality, or school district at an election, except that the term shall not include an individual seeking party office.Section 1(a)'s accomplishments, policy positions, or qualifications must include, prior to the provision of any such content, a clear and conspicuous disclosure — appropriate for the medium — identifying the content as being provided by a generative artificial intelligenceGenerative artificial intelligence"Generative artificial intelligence" means a technology system that: (1) is trained on data; (2) is designed to simulate human communication through one or more of the following: (a) text; (b) audio; or (c) visual communication; and (3) generates non-scripted outputs with limited or no human oversight.Section 1(a) system. The disclosure must be permanent or difficult to remove by subsequent users, to the extent technically feasible.
T-01.1
Section 1(c)
Penalties for nondisclosure

(c) 2 If the disclosure required pursuant to subsection b. of this section is not provided, the person or entity responsible for the oversight of the artificial intelligence chatbotArtificial intelligence chatbot"Artificial intelligence chatbot" means a software application, web interface, or computer program that simulates human conversation and interaction through textual or aural communications.Section 1(a) shall, in addition to any other penalty provided by law, be liable to a penalty of not more than $6,000 for the first offense and not more than $12,000 for the second and each subsequent offense.

Subsection (c) establishes escalating civil penalties for failure to provide the required disclosure: up to $6,000 for a first offense and up to $12,000 for each subsequent offense. The penalty runs against "the person or entity responsible for the oversight of the artificial intelligence chatbot." No private right of action is created; enforcement appears to rely on general state penalty authority.

Section 2
Effective date

This act shall take effect 30 days following the date of enactment.

Section 2 provides that the act takes effect 30 days following enactment. No staggered or phased effective dates are specified.

Passage Likelihood

Medium
Status Introduced
Chamber No passage
Committee No action
Majority party (No data)
Bipartisan Yes
Prior session None

Legislative History

2026-03-10 Introduced, Referred to Assembly Science, Innovation and Technology Committee
2026-03-16 Reported and Referred to Assembly State and Local Government Committee
2026-05-11 Reported and Referred to Assembly Appropriations Committee

Entry Last Reviewed

2026-05-20
AI generated