WHAT THIS BILL REGULATES · 1 REQUIREMENT TYPE
How Is This Bill Enforced
Verbatim statutory text on the left; plain-language analysis and a per-section checklist on the right. Numbered markers cross-link to the matching checklist row.
(A) As used in this section, "generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A)" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.
(B) 1 A political advertisement, electioneering communication, or other media regarding a candidate or election that is created or distributed by a candidate, candidate committee, political action committee, or political party committee, as such terms are defined in Section 187 of Title 21 of the Oklahoma Statutes, and that contains an image, video, audio, text, or other digital content created in whole or in part with the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A) and appears to depict a real person performing an action that did not occur in reality, must prominently include the following disclosure: "Created in whole or in part with the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A)." Such disclosure shall meet the following requirements: 1. For visual media, the text of the disclosure shall appear in a size that is easily readable by the average viewer. For video, the disclosure shall appear for the duration of the content created in whole or in part with the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A); and 2. For media that is audio only, the disclosure shall be read in a clearly spoken manner and in a pitch that can be easily heard by the average listener at the beginning of the audio and at the end of the audio.
(C) A candidate whose appearance, action, or speech is depicted, in whole or in part, through the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A) may seek injunctive or other equitable relief prohibiting the publication of such depiction or may bring an action for general or special damages against the person or entity in violation of subsection B of this section. The court may award a prevailing party court costs and reasonable attorney fees.
(D) The requirements of this section shall not apply to: 1. A radio or television broadcasting station, including a cable or satellite television operator, programmer, or producer, that broadcasts media created in whole or in part with the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A) as part of a bona fide newscast, news interview, news documentary, or on-the-spot coverage of bona fide news events, if the broadcast clearly acknowledges through content or a disclosure, in a manner that can be easily heard or read by the average listener or viewer, that there are questions about the authenticity of such media; 2. A radio or television broadcasting station, including a cable or satellite television operator, programmer, or producer, when it is paid to broadcast media created in whole or in part with the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A) and has made a good-faith effort to establish that the depiction is not created in whole or in part with the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A); 3. An internet website, or a regularly published newspaper, magazine, or other periodical of general circulation, including an internet or electronic publication, that routinely carries news and commentary of general interest, and that publishes media created in whole or in part with the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A) if the publication clearly states that such media does not accurately represent the speech or conduct of the candidate; or 4. Media created in whole or in part with the use of generative artificial intelligencegenerative artificial intelligence"generative artificial intelligence" means a machine-based system that can, for a given set of human-defined objectives, emulate the structure and characteristics of input data in order to generate derived synthetic content, including images, videos, audio, text, and other digital content.75A O.S. § 401(A) that constitutes satire or parody.
Section 401 creates a new section of Oklahoma law requiring disclosure when political advertisements, electioneering communications, or other election-related media distributed by candidates, candidate committees, PACs, or political party committees contain AI-generated content depicting a real person performing an action that did not occur in reality. The mandated disclosure text is prescribed: "Created in whole or in part with the use of generative artificial intelligence."
Subsection B sets the core disclosure obligation and format requirements (visual readability for visual media with duration-long display for video; clearly spoken at beginning and end for audio). Subsection C creates a private right of action for depicted candidates. Subsection D carves out four categories of media from the requirements: bona fide news broadcasts with authenticity acknowledgment, paid broadcasts where the station made a good-faith verification effort, news publications with clear disclaimers, and satire or parody.
This act shall become effective November 1, 2025.
Section 2 establishes the effective date of the act as November 1, 2025.