Arizona HB 2311 imposes safety, disclosure, and content-restriction obligations on operators of conversational AI services — defined as general-public-facing AI applications that primarily simulate human conversation, excluding developer tools, narrow-topic bots, enterprise software, customer service bots, and voice assistants. Key obligations include: AI identity disclosure for minor account holders (with periodic reminders every three hours) and for all users when a reasonable person could be misled; prohibitions on variable-reward engagement tactics for minors; restrictions on sexually explicit and emotionally manipulative content directed at minors; mandatory crisis response protocols for suicidal ideation; privacy management tools for minors and parents; and a prohibition on representing that the service provides professional mental or behavioral health care. Enforcement is exclusively through the Attorney General, with civil penalties up to $1,000 per violation capped at $500,000 per operator. The law explicitly shields AI model developers from liability for violations by third-party operators. Effective October 1, 2027.